It’s still August and it’s still 90 degrees, but the time has come to prepare for Fall fashions. “Pre-Fall” collections have arrived and sun-drenched, poolside imagery has given way to bleak, overcast skies and midnight moods. One label that has captured the transition quite well is Los Angeles based Chapter. Their A/W 2014 collection features clean monochromatic draping with luxurious finishes, evident in the outerwear and accessories. Chapter’s campaigns always focus on visceral responses and evocative settings. I particularly like this collection as it channels the brand’s ethos while staying on the pulse by implementing current trends (see 90’s). It also just feels good to see some multi-layering and decaying structures, which seems to be a theme for me this week.
For more information on Chapter and to view the entire look book click here.